Learn how to approach your author platform as an ongoing project that reflects your authentic voice and unique vision.
Your author platform is about much more than your social media following.
An author platform lays the foundation for all your future marketing efforts. With a robust platform, you can continually engage with your audience, making it easier to market your books when they’re ready.
Having a visible and influential presence can open doors and other opportunities that can elevate your career. By consistently engaging with your audience and contributing to the literary world, you build a loyal reader base that will support you throughout your writing journey.
Strategize and Plan Effectively
As an author, it's important to remember that you don't need to be everywhere or do everything. There's no need to show up on every platform or be part of every online and offline community available. The key is to approach this with strategy, aligning your efforts with your author identity and reader persona.
In this guide, we’ll cover:
the difference between book marketing and author marketing strategies
a simple guide to starting an author platform
building an online presence as an author
your author platform blueprint
Author Platform Power-Up: an Acceleration Workshop
An author platform is essentially your visibility and influence as a writer. It encompasses the channels you use to connect with your audience.
Having a strong platform is crucial because it helps you reach and engage with readers, agents, publishers, and other industry professionals. It's like your stage to showcase your work, build credibility, and grow a community of supporters who resonate with your writing and messages.
This workshop offers you a clear direction for building an author platform, setting out on a realistic path that best suits you and your author brand while instilling a sense of clarity and confidence about your writing journey. We want you to receive the knowledge you need about the options available to you, and the strategy and planning techniques that you can sustain and build on over time.
More Ways Our Galaxy Can Support You
Publishing Services
From developmental editing to query letter critiques and beyond, we’ve got all the services you need to write, publish, and organically market your book.
Author Workshops
Whether you’re seeking a literary agent to traditionally publish or going all-in on self-publishing a book, our workshops are designed for every stage of the journey.
Free Resources
We’ve created free workbooks, guides, and templates to guide you through key topics related to the writing and publishing process.